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Anjan Basu's avatar

I will gladly share the message — in fact, like many other readers, I have also recommended The Cable to many friends over the past two years — but, frankly, the ‘benefits’ pitch is not a great added incentive. We come to The Wire and The Cable because we must, and we ask our friends to be part of the experience because there is scarcely anything in our country to compare with that experience. So. But yes, your message today was a reminder that we must keep trying to bring more readers

/ viewers to the fold. The times, indeed, they’re changing — if only just.

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